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In this business tv show, online marketing guru David Meerman Scott reveals what the most important elements of a website are and where the most attention should be focussed: “I think there are three different focuses of websites and all three need to work together. But I think the most important element is the content and those three elements of a website are the content, the design and the technology that underlies it. I think all three things are important, the technology is important, the design is important and the content is important. But ultimately the best websites are developed with content as the starting point. I always get a chuckle out of (inaudible) is given for the best books and the best magazine articles. Imagine if the (inaudible) was given instead to the best book cover or the best magazine article picture. They are not, they are given to the best content. So I think the same thing applies to websites. The most important thing should be the content; the prizes should be given out for the best content because that is what people are looking for on sites. Driven once by content, with those other things being secondary but still very, very important.”See more business news television shows from business expert David Meerman Scott, as he gives his top expert business advice at www.yourbusinesschannel.com Find out more about the very latest show releases, as well as other yourBusinessChannel news by visiting our blog at http

How To Start an Office Cleaning Business – Tips from the Pros  

Article by Kate Carpenter

In these uncertain economic times you may be looking to make a little extra cash or you need a job. Office cleaning is an easy, low-cost business that will make you more money than you ever dreamed of! In fact, many of the pros I interviewed said they started out intending to remain small, as a one or two person operation, but soon had so much business they were either farming it out or had to hire help! It’s up to you what and how you want to build your office cleaning business.

To be successful as an office cleaning business, you need to start out knowing as much as you can about every aspect of running your business. It’s not just going out and buying some cleaning supplies, knock on some doors, print up some flyers and away you go! There are some very important steps to take before you ever step foot into your first clients office and the pros are going to guide you through the process.

Tip #1-You need a business license or fictitious name AND be bonded

Getting a business license or fictitious name or DBA-Doing Business As (depends on where you live as to which), is relatively easy and well worth the or . First decide on what you want to call your cleaning business, it should be short and memorable, although using your name will do nicely, too. Call either your city or county recorder’s office or clerk and ask about how to apply. A lot of cities and counties have websites that will give you this information. Then, follow the procedure, and within a few days you’ll have your business license or fictitious name certificate.

Next you’ll need to get a bond. What is a bond? Bonding insurance is for protection of the person you clean for just in case you break something, or you hire someone – they might steal something, the insurance will pay your client back. The pros suggest you call around to various insurance agents to find the best deal. You don’t need a million dollar bond, but probably a 0,000 will do. Most of the pros have say it should cost you somewhere between 0-0 a year and if you don’t find that kind of rate at first–keep calling insurance companies! Later, as you hire workers, you will, also, need liability and worker’s compensation insurance. But for now, a bond will do.

By being bonded and having a certificate that shows that to potential clients, it eliminates an objection in the clients’ mind. After all, you are going to be in the clients’ business office after hours and he/she needs to feel confident you are trustworthy.Additionally, now you can set up a business account using your business license, fictitious name or DBA certificate. This is important for taxes and makes you more viable.

Tip #2-Getting Your Cleaning Supplies

Most of the pros recommend you purchase your cleaning supplies at a big discount store and don’t forget to check the dollar stores, too!

You’ll need things like:

glass cleaner

furniture polish

general all purpose cleaner

trash bags-in various sizes

rags

dust cloth and/or broom

toilet bowl cleaner and brush

paper towels

vacuum-preferably a little weight or easy to carry oneand anything else you can think of.

One pro suggested that you buy several plain spray bottles to transfer your cleaning supplies so your clients won’t know what products you are using. Another made a point of saying some good, solid durable cleaning equipment is a must.

Tip #3-Where and How to Find Customers

Here’s what some of the pros do:

* “I have a cleaning business and i have found that profits are better to clean smaller businesses and new home construction.”

* “I stopped into real estate offices with business cards, put an ad in the Yellow pages, and put flyers around. After that, all I tried to do was be as professional as possible. I think it’s very important to look the part. Get a nice clean truck, get it tastfully lettered with a nice logo, and also get some shirts. When you’re going around to the few accounts you get in the beginning, you’ll be noticed along the way. “

* “Also, advertising is relatively inexpensive. Flyers and word of mouth seemed to be my best marketing tool. Offer a discount or free clean for new customers or as a referral bonus for your clients who refer new business. But the most important piece of advice I can give you is to get bonded/insured. It doesn’t cost that much and it gives clients piece of mind.”

* “no, don’t hire a telemarketer. make a flyer on your computer, make a bunch of copies and post on store bulletin boards, on car windshields, doors, etc. also, you could send a business card and flyer to real estate agents in your area that could suggest your services to clients moving or for their own rental properties for move-ins/outs. another method is to browse the rentals section of the newspaper and either call or mail a flyer/card to landlords. placing a classified ad in the services section of the newspaper is good too. make sure you always carry your biz cards w/ you and hand them out at every opportunity…with tips at restaurants, when paying bills, leave them on a table in a store or bathroom.”

This should give you a good start in the right direction!

About the Author

Kate Carpenter has been cleaning offices for many years and really increased her income by following these tips! Learn more tips and resources at http://www.squidoo.com/StartAnOfficeCleaningBusiness

Catering Business – Tips to Start a Catering Business  

Article by Cheow Yu Yuan

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5 Essential Start An Online Business Tips To Enable Maximum Success  

Article by by Brian Jackway

As a business coach to many businesses I believe the best track to follow when entering into a new venture is to follow a proven formula for success and modelling ourselves on what that particular person did to be successful.

To start an online business, just like any other, certain key principles need to be established that will help you make progress. With this in mind please find enclosed my 5 top start an online business tips to inspire and direct your actions.

STEP 1: Start an online business – Uncover a Vision of What You Want.

Nothing ever happens successfully without focused directed action and a simple plan of attack. With my coaching clients i always start with VISION.

So what is your vision for 12 months away with your online business? What 3 ideals would you like to achieve? Well a great answer to this will form your vision. An example might be to make ,000 and have 10 successful money making sites in operation within 12 months. What really is your vision? You must find it and right it down.

The good book (the Bible) says without a vision people perish. What a truism. A vision galvanizes you, motivates you and helps propel you forward to overcome the inevitable challenges and setbacks that invariably come. Please don’t miss this step. Write down a simple ideal of what you want to achieve. Without one you will continue to fluff around!

STEP 2: Start An Online Business – Take Focused Directed Action

Break down the activities you need to do into smaller chunks and divide the actions into a clear time period, for example 3 hours per day for seven days. Physically take your diary out (or an online equivalent) and block out the time you will work ON your business. Start an online business is just like any other venture. It takes focus, motivation and planning. Taking action without planning means you will probably fail so this step in time management is crucial.

STEP 3: Start An Online Business – Find A Hot Profitable Affiliate Market

Making money with other people’s products is quicker, easier that starting out developing your own. Your own products have a place eventually if you want to start an online business there is only ONE CHOICE. Affiliate marketing.

Start by looking for keyword phrases with a monthly search count of 5,000-30,000. Any less than this and the niche is not popular enough. Any more than this and it is most likely too overcrowded with too much competition.

Search for learn xxxx, find xxxxxx or buy xxxxxx as a starter to uncover niche keyword phrases within the search range.

Once you have 5 key search phrases within range and in various industries, we find an affiliate product for this niche by typing into google, xxxx (your niche) affiliate program.They are easy to find in every category. Also clickbank.com is another option for finding a niche.

STEP 4: Start an online business- Set up a web page and other online resources

I believe the quickest and best way to do this successfully is to follow a proven winning formula that is already established. After all, this must be better than trying to work it all out yourself. So a easy to follow system for setting up and hosting a web page successfully and easily.

The best simple system to do this in 2007 is Profit Lance. Details of this comprehensive system and a full review follow below.

This is a very comprehensive course with easy to view video instruction helping marketers of all levels get started.

STEP 5: Start an online business – Start Online Advertising

Drive traffic to your affiliate website page by usingpay per click advertisingarticle marketingpost on forums in your nichecreate a free press release

Starting an online business is a simple process of having a vision, setting goals, having a simple but effective plan of attack, and to drive traffic to your site via online advertising.

About the Author

Brian Jackway is a master business coach with a superb knack of uncovering proven usable systems for others to successfully replicate. For this years best advice on building your affiliate business you must visit http://jaccat.thebestbizreview.com

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